For the launch of TMG Studios I built three accounts from the ground up: TMG Studios, Brooke and Connor Make a Podcast (BNCMAP) and Trillionaire Mindset. TMG Studios was the hub tying their three podcasts together. I leaned into the online popularity of Connor Wood and Brooke Averick for BNCMAP for the launch and for Trillionaire Mindset I leaned into how funny (and truly insane) Ben Cahn and Emil DeRosa were as a duo.
These accounts grew from 0 to 75K+ followers during the 10 months we managed them.
Building social for TMG Studios
keeping a finger on the pulse
The TMG Studios audience was a chronically online bunch and I needed to keep up with them. I spent time scouring the Reddit forums to make sure we knew exactly what was resonating. This led to the creation of shareable quote graphics and memes tailored to certain moments in each episode. They also decided to start a fantasy football league among the talent, which I also created a weekly meme series for.
more stuff etc etc…
Beyond clipping key podcast moments I also did merch and live production shoots for the accounts.
